- PSA Peugeot Citroën unit sales up 4.3% to 2,939 million vehicles in 2014 compared to 2013
- China now the Group’s largest market, with unit sales up 31.9% to 734,000
- Strong growth in Europe,with 1,761,000 vehicles sold, for an increase of 8.1%
- Worldwide success for the entire PEUGEOT product range: globalisation of models that end in 8 and successful move upmarket with a strong contribution from the PEUGEOT 308 and the PEUGEOT 2008 and 3008 crossovers
- Good performance from CITROËN-brand models: the new CITROËN C4 Picasso is the European leader in the MPV segment, the CITROËN C4 Cactus has exceeded objectives since launch and the C-Elysée has been resounding success in China, where it is Dongfeng Peugeot Citroën Automobile’s (DPCA’s) best-selling model with more than 100,000 units sold
- Global launch of DS as the Group’s premium brand
- Tangible results from the Group’s inventory reduction initiatives, with inventories at end-December significantly lower than initially expected
PSA Peugeot Citroën unit sales up 4.3% to 2,939 million vehicles in 2014 compared to 2013 China now the Group’s largest market, with unit sales up 31.9% to 734,000 Strong growth in Europe,with 1,761,000 vehicles sold, for an increase of 8.1% Worldwide success for the entire PEUGEOT product range: globalisation of models that end in 8 and successful move … Continued
