Elektrobit (EB), a visionary global supplier of embedded and connected software products for the automotive industry, is exhibiting at CES Asia, June 11-13, Shanghai New International Expo Center.
At its booth (#5702, Hall N5), EB will be demonstrating EB cadian Sync, a reliable, scalable, flexible and secure toolchain for software and firmware updates over the air (OTA). It enables car makers to offer “upgradeable” vehicles that allow them to continuously improve vehicle functions and react quickly to security issues. In addition, car makers can provide updated features at any time during the life of a vehicle, providing greater value to their customers as well as new sources of revenue. For example, a car owner can download adaptive cruise control ahead of a long road trip as easily as he or she could download a new app on a smartphone.
EB cadian Sync is the result of EB’s decade-long expertise in the AUTOSAR operating system, automotive security, backend operations and vehicle diagnostics. In addition to AUTOSAR, EB cadian Sync supports the new Adaptive AUTOSAR operating system—designed for autonomous vehicles—as well as Linux and QNX.
“A connected vehicle that is not readily updatable is a major cybersecurity threat,” explained Martin Schleicher, executive vice president, business management, Elektrobit. “Therefore, it is critical for car makers to enable OTA updates in their vehicles. Apart from security, consumers benefit by getting frequently updated features, mirroring the short innovation cycles they are used to in their smartphones and computers.”
A significant benefit of EB cadian Sync for OEMs is that it enables them to create new business models and revenue streams, while reducing update cycles and mitigating software-related recalls. It easily allows car makers to keep their fleets up to date, regardless of size.
EB’s participation in CES Asia is especially significant as it marks the company’s first time as an exhibitor at this particular event. “EB has a growing presence in China, and it is critical for us to be a part of this major consumer-technology event,” said Francis Man, General Manager and Managing Director, Elektrobit in China. “We are looking forward to meeting with OEMs and Tier 1s that can benefit from EB’s many decades of experience in automotive software.
To connect with EB at CES Asia 2019 and learn more about software solutions changing the automotive market, please visit us at booth #5702, Hall N5.