China eyes MaaS adoption of ‘Mobility as a Service’

Armed with a wealth of startups, incumbent service providers and willing consumers, China is well positioned to become a leading market for on-demand mobility. By Freddie Holmes

With millions of smartphone users already more inclined to hail cabs than to own a car, China is poised to become a leading market for Mobility as a Service (MaaS).

Traffic is a serious issue for China’s Tier One cities, and mobility services have been seen by many as a flexible way to get around without the hassle of parking and commuting. TomTom data shows that Beijing was the tenth most congested city in the world in 2016, with Chongqing fourth. Back in 2010, one traffic jam outside Beijing hit the news as it reportedly stretched for 100km (62 miles).

It has not always been this way. Wind the clock back a few decades…