PEUGEOT Cycles partners with Fnac and Darty to sell a premium cycling line for riders of all ages

As part of their partnership with PEUGEOT Cycles, Fnac and Darty are expanding their urban mobility offerings with two new electric bicycles from the iconic French brand: the “Legend” eLC01 city bicycle with a neo-retro design and the versatile eT01 trekking bicycle

As part of their partnership with PEUGEOT Cycles, Fnac and Darty are expanding their urban mobility offerings with two new electric bicycles from the iconic French brand: the “Legend” eLC01 city bicycle with a neo-retro design and the versatile eT01 trekking bicycle. Ensuring that even the youngest riders can get in on the action, the group will also be selling the J12 pushbike. Now available for pre-order on Fnac.com and Darty.com, these urban mobility solutions will be on show in special display areas in thirty French stores starting November 20.

Innovation, Quality and Longevity: Shared Values for a Mutually Beneficial Partnership

These two French companies share a commitment to the spirit of innovation, which drives them to respond to consumer needs with high-quality products and solutions. Through this partnership, Fnac and Darty are offering their customers a greater variety of urban mobility solutions, solidifying their positioning as the European leaders in technology retail.

The durable, high-quality bicycles from PEUGEOT Cycles are designed and built in France. To keep their bicycles going strong, customers can make appointments for repair services, thanks to the partnership between the Fnac Darty group and Cyclofix, a company specialising in maintenance for micro-mobility products (scooters, electric bikes and e-scooters).

By adding these new distribution channels to the e-commerce sales on the cycles.peugeot.fr site and its network of traditional dealers, PEUGEOT Cycles is strengthening ties with customers to better understand their needs.

Please click here to view the full press release.

SOURCE: PSA Group

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