HARMAN, the premier audio, infotainment and software services company (NYSE:HAR), continues to make strides in China’s fast-growing auto market with new business wins and market roll-outs of infotainment and audio solutions with regional OEMs.
HARMAN announced today that it has finalized a multi-year agreement with GAC Fiat to supply several new vehicle models with HARMAN integrated infotainment systems. In the last nine months, HARMAN has been awarded more than $300 millionin new business with Chinese automakers.
Additionally, HARMAN is pleased to announce the commercial introduction of the Geely GC9 flagship sedan featuring HARMAN’s multimedia/navigation system and premium surround sound audio. This Bluetooth™-enabled system features an eight-inch high definition touch screen, highly integrated multimedia and connectivity solutions, and advanced safety (ADAS) features including a “birds-eye” 360 degree park-assist view. The Geely GC9 also includes a HARMAN designed and built premium audio system featuring Infinity™ Logic7 surround sound. The GC9 is the first to market of several HARMAN projects that are currently in development for Geely.
“These new awards further validate how our strategic focus and aggressive investments in China are aligned with the demands of local automakers,” said Dinesh C. Paliwal, HARMAN Chairman, President and CEO. “With our global reach, systems and connectivity expertise, and our unparalleled innovation, we are creating cutting edge audio and infotainment experiences for every passenger. We are honored that these prominent Chinese automakers have selected HARMAN as a partner to help meet the growing demands from their customers.”
HARMAN is the leading supplier of advanced connectivity, infotainment, and audio to the global automakers, including Audi, BMW, Chrysler, FIAT, Ferrari, SGM, Hyundai, Kia, Lexus, Land Rover, Mercedes Benz, Porsche, Toyota, and Volkswagen. HARMAN’s roster of Chinese automotive customers includes BAIC Motors, BYD, Changan, Chery, Great Wall, Shanghai GM, and others. The Company operates HARMAN Flagship Stores in Shanghai and Beijing to showcase its brands, and operates R&D and manufacturing facilities in Shanghai, Suzhou, Shenzhen, Chengdu and Dandong. With 3000 employees currently in China, HARMAN has an established base from which to supply the foreign and domestic Chinese automakers in what has become the world’s largest automotive market.
