car2go, the carsharing program that launched in Miami this July, is approaching its 100-day mark in the city and is announcing impressive membership numbers tied to the milestone date. More than 6,000 Miami members have signed up since its inception, and collectively the members have taken more than 35,000 trips in the 240 car2gos in Miami, a real sign that the blue and white smart cars have left a big impression on locals.
Beyond its aesthetic appeal, convenience, and ease, car2go’s success in Miami testifies to a greater issue on alternative transportation, and locals seem eager to embrace new methods of getting around the congested city.
Nicholas Cole, president and CEO of car2go North America said of the success, “car2go provides Miami with a carsharing service that is unmatched in convenience, flexibility and fun. Our on-demand model of carsharing takes transportation to an entirely new level of accessibility; the people of Miami have realized that and have integrated car2go into their daily lives.”
In honor of the 100-day mark in Miami, car2go will be hosting an event with a special photo exhibition on Saturday, November 10, at LMNT in Wynwood. The exhibition will feature a visual presentation by two devoted car2go members – lifestyle photographer Carlos Ramos and film director Giancarlo Loffredo, depicting a day in the life of car2go in Miami. From 5:30-7:30pm members and friends of car2go will be invited to attend a VIP test drive, enjoy food, refreshments, and live music. The Miami-based Latin-funk band Suenalo will perform a special concert from 6:00pm – 9:00pm in the Galleria at LMNT. The event is free and opened to the public after 7pm.
Fall Promotion
car2go is currently offering a special Fall promotion. For a limited time, those who register online can use the promotional code FALL2012 and pay just $10 for a lifetime membership and 30 free minutes of driving time. To register, please visit miami.car2go.com.
