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In-car Wi-Fi packages need to be more competitive

In-car Wi-Fi hotspots have become a vital feature, but OEMs need to offer more affordable and realistic data packages to consumers. By Freddie Holmes

According to a new report by Strategy Analytics, reliable and fast in-car connectivity is a “must have” feature for new cars, but consumers are generally unaware of the data limits imposed.

The report primarily investigates interest in rear-seat entertainment streaming, but highlights that OEMs need to offer more appealing data packages for in-vehicle Wi-Fi hotspots.

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