Skip to content

Beyond electric: how Tesla could become the Apple of automated driving

Traditional automakers should thoroughly analyse Tesla’s autonomous drive strategy, write Dr. Matthias Kempf and Robert Ziffling

There are three reasons for the automotive industry to take Tesla very seriously indeed: VW Chief Executive Herbert Diess recently called Tesla a “role model”; Porsche’s first fully electric model, the 2019 Taycan, is regularly benchmarked against Tesla’s Model S, introduced in 2012; and Tesla is currently the world’s second-most valuable automaker.

It’s time to log in (or subscribe).

Not a member? Subscribe now and let us help you understand the future of mobility.

Pro
£495/year
or £49.50/month
1 user
News
yes
Magazine
yes
Articles
yes
Special Reports
yes
Research
no
OEM Tracker
no
OEM Model Plans
no
OEM Production Data
no
OEM Sales Data
no
Pro+
£1,950/year
or £195/month
1 user
News
yes
Magazine
yes
Articles
yes
Special Reports
yes
Research
yes
OEM Tracker
yes
OEM Model Plans
yes
OEM Production Data
yes
OEM Sales Data
yes
Pro+ Team
£3,950/year
or £395/month
Up to 5 users
News
yes
Magazine
yes
Articles
yes
Special Reports
yes
Research
yes
OEM Tracker
yes
OEM Model Plans
yes
OEM Production Data
yes
OEM Sales Data
yes
Pro+ Enterprise
Unlimited
News
yes
Magazine
yes
Articles
yes
Special Reports
yes
Research
yes
OEM Tracker
yes
OEM Model Plans
yes
OEM Production Data
yes
OEM Sales Data
yes

Welcome back , to continue browsing the site, please click here