For once, Renault has chosen not to reveal a new concept car at a motor show. Instead, its choice of location stands out as a symbol of its interest in the Salone Internazionale del Mobile di Milano, the centrepiece of the Design industry’s annual calendar, as well as evidence of the carmaker’s determination to reach out to an even wider audience by targeting those who are sensitive to Design. The aim was to break down the boundaries between the world of an object whose calling is to be in movement – the automobile – and that of furniture.
Renault and British designer Ross Lovegrove today took the wraps off Twin’Z. This concept car is the fruit of their close collaboration and brings together two worlds where Design plays an important role : the world of furniture and that of the automobile. As the ‘Play’ petal of Renault Design’s life-cycle ‘flower’, Twin’Z is the latest concept car in the programme which sets out to illustrate Renault’s new design strategy through parallels with threshold phases of human existence. Twin’Z is a fun, modern, artistic take on the citycar which plays on emotions and excites the senses. It draws its inspiration from the heritage of some of the brand’s most emblematic models, such as the Renault 5 and Renault Twingo. The Twin’Z is an all-electric car with rear-wheel drive and a rear-mounted motor.
Renault invited British designer Ross Lovegrove to add some design flourishes and the result is an arresting blend of technology and refinement. Ross Lovegrove was given a free hand to imagine a cabin that is truly occupant-friendly. This project eloquently illustrates the many possible sources of inspiration that can drive Design and represents an original approach to the city-car.
Ross Lovegrove’s personal vision of the automobile takes its inspiration from the world of nature, and the result combines an unprecedented play on light and organic forms to make Z28RL an endearing, almost living object.
