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Toyota Sales Company In Malaysia Marks 30 Years

Toyota Motor Corporation (TMC) announces that its joint-venture vehicle-sales company in Malaysia, UMW Toyota Motor Sdn. Bhd. (UMWT), held a ceremony at a hotel here today to commemorate its 30th anniversary.

UMWT welcomed Malaysian Deputy Minister of International Trade and Industry Jacob Dungau Sagan to the ceremony, which was also attended by TMC Executive Vice President Yukitoshi Funo, UMWT President Ismet Suki and others.  At the ceremony, Funo expressed his gratitude by saying: “UMWT has marked its 30th year of business in Malaysia.  This is a task that could not have been accomplished without the support of our customers and of our many guests who have kindly joined us today.”

Funo also expressed TMC’s commitment to Malaysia and hopes for growth.  “The economy is stable, and the automotive market is steadily growing, thanks to the strong leadership of the government.  In order to keep up with the growing market, we will further strengthen our efforts to contribute to the economy, environment and safety through cars that will be appreciated by the people of Malaysia”, he said.

In 1982, TMC established Sejati Motor Sdn. Bhd. in Malaysia as a joint venture with Malaysia-based United Motor Works (UMW).  Sejati Motor Sdn. Bhd. was renamed UMW Toyota Motor Sdn. Bhd. in 1987.  At that time, the company’s annual sales volume was approximately 30,000 units, but with the introduction of popular vehicles such as the “Vios” subcompact sedan in 2003 and the IMV-series1 “Hilux” pickup truck in 2005, annual sales have grown to approximately 90,000 units.  Last year, Toyota saw a 15 percent share of the total passenger car market, the largest among non-domestic manufacturers.

Production of Toyota-brand vehicles in Malaysia, carried out by UMWT subsidiary Assembly Services Sdn. Bhd. (ASSB), began in 1968 with the “Land Cruiser” SUV, followed by the “Corolla”, IMV series models and others.  Cumulative production reached 500,000 units in 2000 and 1 million units in 2011.

TMC is also involved in social contribution activities in Malaysia, such as the Toyota Classics concert scheduled for November 8.  Toyota Classics is an annual concert tour conducted since 1990 to promote music culture around Asia.  Proceeds from ticket sales and “Hiace” vans will be donated to local social welfare organizations and “Prius” gasoline-electric hybrid vehicles will be presented to the Malaysia-Japan International Institute of Technology as a part of UMWT’s 30th anniversary celebrations as well as marking the start of the Malaysian government’s Look East Policy2.

The Toyota Global Vision announced in March of last year calls for a reinforcement of activities in emerging markets.  TMC is determined to satisfy the needs of consumers and contribute to the Malaysian economy and society by producing vehicles that exceed expectations.

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