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DS Automobiles is market leader for premium electric cars

DS Automobiles becomes the first premium car manufacturer to offer a 100% electric B-SUV and a premium plug-in hybrid SUV with 50 kilometres of zero emissions range (on the WLTP cycle)

2019 is about E-TENSE

Initiated as a curtain-raiser for the Geneva International Motor Show, at the heart of the oasis that is the DS STORE Geneva, the Summit New Energy. E-TENSE Era enabled Yves Bonnefont, CEO of DS Automobiles, Jean-Éric Vergne, Formula E champion and E-TENSE ambassador, Marco Piffaretti of Energie 360° and Ståle Frydenlund from the Norwegian EV Association to share their responses to the challenges of energy transition.

E-TENSE is DS Automobiles’ global vision for energy transition. This new avant-garde strategy for electrification has led to the brand offering all its new models in versions that are 100% electric or high-performance plug-in hybrid, combined with a suite of dedicated services.

Jean-Éric Vergne shared his Manifesto for a New Life. E-TENSE ambassador for DS Automobiles, the Formula E champion and DS E-TENSE FE19 driver is committed to sustainable development and is taking part in the E-TENSE project with DS Automobiles.

In Geneva, encouraged by its victories in Formula E, DS Automobiles began selling its E-TENSE range. DS 3 CROSSBACK E-TENSE is the first 100% electric premium B-SUV with 320 kilometres of range and
DS 7 CROSSBACK E-TENSE 4×4 is the first premium plug-in hybrid SUV with 50 kilometres of range in zero emissions mode (WLTP cycle), 300 horsepower and four-wheel drive.

“DS Automobiles is where luxury and advanced technology come together. In 2019, we are launching E-TENSE and we are selling two models which represent world premieres in their respective segments. E-TENSE unites the demands of the energy transition and the joy of the automobile. We have chosen to completely electrify our range. From this year onwards, each of our models will be offered with an E-TENSE electric or plug-in hybrid version, which which uses energy in the most efficient way by regenerating energy during braking. E-TENSE is a complete mobility solution which anticipates future regulations and uses energy in the most efficient way through energy recovery from braking. DS 3 CROSSBACK E-TENSE and DS 7 CROSSBACK E-TENSE 4×4 are the realisation of our electrification strategy with unparalleled style and comfort.” Yves Bonnefont, CEO of DS Automobiles

Please click here to view the full press release.

SOURCE: DS Automobiles

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