COMMENT: Loving technology does not equate to understanding it, or using it properly

Michael Mallow and Rachel Straus from Sidley Austin LLP explore the litigation risks stemming from autonomous vehicle technology

Consumers love technology. Loving technology, however, does not equate to understanding it or using it properly. Little illustrates this better than a 2007 YouTube video depicting the consequences of using a DVD-ROM drive as a cup holder. While this video is sure to get laughs, the point it illustrates is quite serious, particularly for companies developing autonomous vehicle technology. That point is consumers misuse or misunderstand technology in their vehicles and that has and will lead to litigation, including class action litigation.  

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