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Brazilian capacity threat: when extra becomes excess

Brazilian production capacity is growing every year and on track to top 6 million units annually by 2017/2018, at which time it will outpace projected demand. Despite the sales slowdown, OEMs continue to invest in local manufacturing operations, leading to inevitable repercussions. Jonathan Storey, author of the Automotive World report "Brazil’s new vehicle market – … Continued

Brazilian production capacity is growing every year and on track to top 6 million units annually by 2017/2018, at which time it will outpace projected demand. Despite the sales slowdown, OEMs continue to invest in local manufacturing operations, leading to inevitable repercussions. Jonathan Storey, author of the Automotive World report "Brazil’s new vehicle market – Prospects to 2018", took a closer look at the situation in a recent webinar.

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