It is easy to play down the incumbent automakers’ chances when it comes to the question of who will corner the Mobility as a Service (MaaS) market. A lack of digital expertise and service platforms means other players look more likely to snap up the goods: Uber, for example, already has an enormous captive audience via its app, and for the ride-hailing giant to make the jump to multi-modal mobility provider would make good sense: the app already displays public transport options, including times and services, in some cities….
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March 30, 2020