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VW warranty addresses wary US buyers

Warranties can prove useful tools to assure hesitant buyers, but once again VW is addressing only the US market. By Megan Lampinen

Volkswagen has long been struggling with its US sales volumes and the defeat device scandal has made a bad situation worse. However, it’s too big a market to walk away from. The brand’s latest strategy to attract understandably wary drivers hinges on an extended warranty….

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