- Volkswagen Credit ranked Highest overall in mass market segment
- Audi Financial Services is ranked No. 3 in the luxury market, higher than any non-captive financing provider in that segment
VW Credit, Inc. (VCI), the captive finance arm of Volkswagen and Audi brands in the United States, is pleased to announce that Volkswagen Credit was the highest ranked mass market finance provider in the 2014 J.D. Power Consumer Financing Satisfaction Study. Audi Financial Services is ranked 3 of 13 in 2014 compared to 4 of 12 in 2013 in the luxury segment.
“We have worked to improve our processes based on consumer feedback and we will continue to listen to our customers and work diligently to provide the best experience possible. Both brands saw an increase in their ranking and we’d like to thank our team and our dealers for providing a great financing experience to our customers,” said Christian Dahlheim, President and CEO, VW Credit, Inc. “We are proud of those results; it tells us we are already doing something right in the eyes of our customers.”
“Listening to our customers has allowed us to achieve this recognition and we look forward to continuing to break the boundaries of established finance satisfaction”, said Patrick Lefebvre, Director of VCI Automotive Service Centers.
The study measures satisfaction among customers who financed or leased their vehicle indirectly through a dealer or directly through an auto finance provider in four key factors: on-boarding process; billing and payment process; website; and phone contact. The study is conducted in two vehicle segments: luxury and mass market. Satisfaction is calculated on a 1,000-point scale. The 2014 U.S. Consumer Financing Satisfaction Study is based on responses from 20,670 new and used vehicle purchasers or lessees who obtained a vehicle loan or lease. The study includes vehicles financed for model years 2010 through 2014. The study was fielded between July and September 2014.
