SEAT sales are approaching the final stretch of the year with a new record. From January to October, the Spanish company delivered 498,700 vehicles worldwide, which is 11.1% more than in the same period last year (449,000). With this result, SEAT has sold close to 50,000 more cars and has broken the record set in 2018 from January to October.
Last month, SEAT sales showed the same strong upward trend seen in September and went up again above 30%. More specifically, the company sold 43,900 vehicles, which is 31.3% more (2018: 33,400). This growth is partially the result of the impact of the implementation of WLTP regulations in September 2018, which led to a sharp rise in sales shortly before, followed by a decrease in later months. SEAT also concluded the best October in its history, exceeding the result achieved in 2017 (40,200).
SEAT Vice-president for Sales and Marketing and CUPRA CEO Wayne Griffiths made a very positive assessment of these figures. “There are still two months left before the end of the year and SEAT has sold nearly 500,000 cars, a figure which has only been exceeded twice in the company’s 70 year history. We are about to close the year with a new sales record and achieve a volume that will give us a solid base to face the challenges of the coming year.” Griffiths added: “CUPRA* sales are growing strongly too and we have already delivered 20,600 vehicles, which is 78.9% more than from January to October 2018, thanks to the performance of the CUPRA Ateca.”
SEAT’s global sales are making solid progress, mainly driven by the results in Germany, France and Italy. In Germany, SEAT delivered more cars from January to October (115,100; +17.4%) than in all of 2018 and has achieved the highest volume ever in the country. Moreover, France is the fourth largest market for SEAT car sales (31,300, +20.6%) followed by Italy, with 22,600 deliveries (+28.1%). SEAT also continues to grow in Spain and the UK, counteracting the industry trend in those countries. Sales went up in Spain by 1.7% (94,900 cars), while the UK posted an increase close to 10% (59,700, +9.1%).
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SOURCE: SEAT
