Nissan is ready to compete in the fast-growing Brazilian and Latin-American compact crossover segments.
Its weapon to compete in this segment is the all-new Nissan Kicks, a striking vehicle that is well-equipped with advanced technology. And the success of its new contender will be built on Nissan’s position as a pioneer in the global crossover market, with other successful crossovers such as Qashqai, Murano, X-Trail and Juke.
Expected to be in all Nissan dealerships in Brazil from August 5, the Nissan Kicks will deliver an agile, but fuel-efficient driving experience. Brazil is the first country to launch the new model, which will then be introduced by the end of the year in several countries in Latin America and, ultimately, more than 80 countries.
With bold lines, which include Nissan’s signature design cues found on all global models, such as the “V-Motion” grille, the “floating roof” and “boomerang shape lights,” the styling of Kicks also benefits from advanced aerodynamic engineering to optimize fuel efficiency and minimize wind noise.
It is a true crossover in the best Nissan tradition, combining the bold, daring and dynamic design and higher seating position favored by customers in the city – but with a compact footprint and agile performance.
Among the highlights of the new Nissan Kicks equipment list are the Around View Monitor and Moving Object Detection systems, which use four integrated cameras to show an overall view of the car and warn the driver in case of any unseen dangers.
And the suite of technology available on Nissan Kicks extends to dynamic innovations to maximize safety and comfort. Among them are Chassis Dynamic Control, Active Trace Control, Active Ride Control, and Active Engine Braking. These innovations work discreetly to provide key interventions to ensure the Kicks remains stable and comfortable for occupants at all times; Kicks is the first vehicle in its segment to offer these key innovations.
The Nissan Kicks is also one of the first models of the Japanese brand to apply the concept of “Intelligent Mobility,” first presented at the Geneva Motor Show this year. Intelligent Mobility is Nissan’s philosophy of ensuring that all its vehicles are designed and engineered to offer the most modern, innovative and efficient mobility solution to its customers. In the case of the Kicks, this translates into stress-reducing technology and class-leading fuel efficiency thanks to its advanced 1.6-liter engine and lightweight platform. In Brazilian specification, power is rated at 84kW (114PS), with torque of 152Nm. For Latin America markets, power is rated at 88kW (119PS) and torque of 149Nm.
The Nissan Kicks will be produced in the industrial complex of Nissan in Resende (RJ) from the first quarter of 2017. Nissan has invested R $ 750 million (US$ 262.5 million) the factory, which completed two years of operation in April, to adapt it for Kicks production.
