In a momentous stride towards the future, Innovusion is thrilled to announce its transformation and rebranding as Seyond. This rebranding initiative comes on the heels of years of remarkable growth, pioneering technology, and a vision that extends far beyond the horizon.
From our humble beginnings as a startup seven years ago, Innovusion has burgeoned into a global leader in LiDAR technology. With an impressive track record of sales, substantial revenue, and cutting-edge innovations, as a company, we have not just matured but solidified our standing in the industry. Today, as we introduce ourselves as Seyond, we mark a significant departure from our past while embracing the essence of our transformative journey.
The decision to rebrand as Seyond is not arbitrary; it’s a deliberate and meaningful choice that resonates with our core identity. Seyond, derived from the fusion of “See” and “Beyond,” encapsulates the very spirit of the LiDAR technology and solutions we’ve pioneered. It embodies the ability to “See Beyond” the ordinary, revealing what often remains hidden and providing a perspective with unparalleled precision.
The process of selecting the new logo was meticulous and thoughtful, reflecting different facets of our new identity and the message we want to convey to the world. With Seyond, the letter ‘S’ is not just the first initial of our new name; but alludes to Seyond’s mission. The elongated ‘S’ suggests how Seyond’s technology allows everyone and everything to ‘see beyond.’ The eye in the logo represents vision, emphasizing our focus on intelligent sight. The lines of the ‘S’ allude to Seyond’s scan pattern, while the sense of dimension in its curves symbolizes the 3D nature of the LiDAR technology. The bright teal against the dark slate signifies how well Seyond’s LiDAR enables vision in dark environments.
The new logo is a visual narrative that encapsulates Seyond’s core mission – ‘Bring the power of intelligent vision to everyone and everything.’ It embodies our commitment to shaping a future that is safer, more seamless, and highly interconnected.
Seyond is not just a name change; it’s a declaration of a mission and a commitment to pushing the boundaries of what can be seen and understood. We are dedicated to providing partners with dynamic hardware and software solutions that exceed existing visual sensing capabilities with an ever-evolving goal to democratize the potential of intelligent vision, extending its reach to every corner of our lives, and catalyzing the emergence of smart cities and self-driving cars.
As Seyond, we are poised to continue breaking boundaries, pushing the limits of what is possible in LiDAR technology, and inspiring a future where everyone and everything can truly See Smarter.
SOURCE: Seyond