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FCA turns dealer focus to relationship management

With the help of the Customer First Award for Excellence, FCA is counting on dealers to stand out from the competition and keep ahead of the curve

FCA has reported 68 consecutive months of sales growth in the US, but competition on the market remains fierce. In its latest efforts to stay ahead of the competition, the OEM is rolling out a new dealership programme across the country.

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https://www.automotiveworld.com/articles/fca-turns-dealer-focus-relationship-management/

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