Recent research from McKinsey indicates that loyalty among early electric vehicle (EV) owners is pretty poor, and the OEMs need to step up their efforts in this regard if they are to achieve mass market acceptance. Research on early EV buyers in Japan shows that around one-third would not buy Subscribe to Automotive World to … Continued
Recent research from McKinsey indicates that loyalty among early electric vehicle (EV) owners is pretty poor, and the OEMs need to step up their efforts in this regard if they are to achieve mass market acceptance. Research on early EV buyers in Japan shows that around one-third would not buy
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https://www.automotiveworld.com/articles/buyer-loyalty-runs-low-for-ev-owners/
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