Nissan has integrated its brand, marketing and communication functions under a new organisation called ‘global marketing communications’. The change in structure is geared at refining and strengthening Nissan’s global brands around the world. Andy Palmer will lead the unit, while retaining his currently role as senior vice president for global planning Subscribe to Automotive World … Continued
Nissan has integrated its brand, marketing and communication functions under a new organisation called ‘global marketing communications’. The change in structure is geared at refining and strengthening Nissan’s global brands around the world.
Andy Palmer will lead the unit, while retaining his currently role as senior vice president for global planning
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https://www.automotiveworld.com/articles/83905-japan-nissan-creates-global-marketing-division/
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