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Mitsubishi Motors starts sales of the all-new Outlander PHEV model in North America

Mitsubishi Motors Corporation (hereafter, Mitsubishi Motors) will start sales of the plug-in hybrid electric vehicle (PHEV) model of the all-new Outlander, a crossover SUV, in Canada and the United States this November, and in Puerto Rico in December

Mitsubishi Motors Corporation (hereafter, Mitsubishi Motors) will start sales of the plug-in hybrid electric vehicle (PHEV) model of the all-new Outlander, a crossover SUV, in Canada and the United States this November, and in Puerto Rico in December.

The all-new Outlander PHEV model is Mitsubishi Motors’ flagship which brings together its expertise in electrification and all-wheel control technologies. Based on the product concept of “I-Fu-Do-Do” or authentic and majestic in Japanese, Mitsubishi Motors redesigned everything from the body to chassis and powertrain. The new model delivers the practicality and powerful ride in various weather and road conditions expected of an SUV, as well as the smooth yet powerful acceleration and the safe, secure ride unique to an electric vehicle. In Japan, where sales commenced in December 2021, the all-new Outlander PHEV model became the best-selling PHEV in the first half of this fiscal year1.

The Outlander was released in 2001 2 as Mitsubishi Motors’ first crossover SUV, and it has become one of the core models in the company’s lineup, comprising approximately 20 percent of the global sales volume in recent years. The gasoline model of the redesigned Outlander was launched in 2021 and has sold around 100,000 units globally and more than 70,000 units in North America thus far. The PHEV variant was added to the previous generation model and debuted in Japan in 2013 as the world’s first plug-in hybrid SUV. Since then, a total of more than 310,000 units 3 has been sold globally and about 30,000 units have been sold in North America.

1. First half of fiscal year is from April to September.
2. Sold as Airtrek in Japan
3. Sales figures include PHEV variants of the previous and current generation models, and is based on Mitsubishi Motors’ internal sales data from January 2013 to September 2022.

SOURCE: Mitsubishi Motors

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