The 46th Tokyo Motor Show was held over 12 days from October 24 to November 4, 2019. Over 1.3 million visitors made their way to the show to explore its many future-oriented exhibits organized around the theme “Open Future.” It had been 12 years since visitor numbers last broke the one million mark in 2007, when the event attracted roughly 1.42 million.
The event overall was a roaring success, and NSK’s booth reeled in a multitude of visitors. To find out just what had everybody hooked, we sat down for a chat with the member of the team who put together the concept behind NSK’s booth.
The concept of this year’s exhibit is “setting the future in motion,” says Yousuke Shimomura, member of the Automotive Technology Development Center’s Powertrain Technology Development Department. Mr. Shimomura was responsible for arranging everything from establishing the booth’s concept, to creating the product exhibits on display.
Our company excels at creating a wide array of machine parts like bearings and ball screws, and we also manufacture and supply all sorts of products for the automotive industry such as transmission system components and electric power steering systems. We want contribute to the future of society with all of the technology we have cultivated up until now, and continue to grow moving forward.
── To that effect, this goal has come to take shape for Mr. Shimomura and his team through daily research into the trends and conditions of our society.
As a result of our research, we’ve identified three fields where NSK can apply its technology. The first is renewable energy. As we move into the future, we predict that efforts toward tackling environmental issues will shift to focus on developing sources of renewable energy. The second is infrastructure to use and store that energy. And finally the third is autonomous driving. We believe that these are areas in which NSK’s technology can provide effective solutions.
The concept that best expresses this endeavor is “setting the future in motion.” This phrase is also associated with NSK Vision 2026, which NSK established looking forward to the next 10 years when it was celebrated its centenary in 2016.
In line with the booth’s concept, we have infused this year’s exhibit with our strong desire to not simply respond to society’s needs, but to unearth potential needs ourselves, and lead the world in setting the future in motion. Facing a future in which the shape of mobility is transforming, how will the relationship between people and automobiles change along with it? Nobody can produce an answer to that question with any certainty. But whatever kind of future we might be heading toward, our technology and innovative ideas are sure to make a difference. We created this kind of exhibit because we want to show the world what NSK can offer the future in seeking the ideal relationship between people and the automobile.
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SOURCE: NSK
