The UK government threw down the gauntlet in November 2020 in opting to bring forward its internal combustion engine (ICE) sales ban from 2040 to 2030. It was a move broadly welcomed by the Society of Motor Manufacturers and Traders (SMMT) with one key caveat: “Success will depend on reassuring consumers that they can afford these new technologies,” said SMMT’s Chief Executive, Mike Hawes, at the time.
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