CV brand differentiation hinges on connectivity

Competition in the global medium- and heavy-duty truck market is tough, and brands are constantly seeking for new ways to differentiate themselves in a crowded industry. Frost & Sullivan believes that the focus this year for most CV OEMs around the world will centre around connected mobility; automated mobility; and health, wellness and well being. Sandeep Kar, Global Director of Automotive and Transportation at F&S, explored the topic in a recent Megatrends webinar.