General Motors has confirmed that it will transfer the advertising account for its Cadillac division from Bartle Bogle Hegarty (BBH) to Fallon. BBH has only handled the Cadillac account since January. “Cadillac products today compete head-to-head with the best in the world. Fallon’s deep, 17 year experience with other luxury automotive Subscribe to Automotive World … Continued
General Motors has confirmed that it will transfer the advertising account for its Cadillac division from Bartle Bogle Hegarty (BBH) to Fallon. BBH has only handled the Cadillac account since January.
“Cadillac products today compete head-to-head with the best in the world. Fallon’s deep, 17 year experience with other luxury automotive
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https://www.automotiveworld.com/articles/82749-us-gm-transfers-cadillac-ad-account/
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