A future in which driverless vehicles are the norm could completely transform the way we buy and use personal transport and, as a result, our lives as a whole. Such potential explains the billions of dollars ploughed into developing driverless technology by tech companies, auto brands and platform businesses such as Uber….
COMMENT: Auto brands’ futures depend on a foundation of trust and value
BY DYLAN STUART. Only once customers can grasp the benefits of the future which car brands and tech companies are pursuing will these new innovations be able to flourish