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Who’s in and who’s out in Super Bowl high-stakes advertising

The event offers OEMs the chance to reach more than 100 million captive viewers, writes Megan Lampinen

Super Bowl Sunday is nearing, bringing with it the usual high-stakes advertising. For those brands with the budget, the event offers a high profile platform to deliver a brand message not only about their models, but also their financial strength.

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https://www.automotiveworld.com/articles/whos-whos-super-bowl-high-stakes-advertising/

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