While connectivity, electrification and autonomy stand to bring huge gains in environmental sustainability and efficiency, the road to this future is lined with gold. For instance, while automating personal vehicles could create a much more efficient commute for workers across the globe, this will also free up a huge amount of in-vehicle time during which occupants can undertake new, non-driving activities. This presents a potentially highly lucrative new market opportunity, just one of many untapped revenue streams being created by the future of mobility.
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