Skip to content

US: smart to launch new marketing campaign

Daimler’s smart brand plans to invest US$25-$35m in a new US marketing campaign, reports Automotive News. Earlier this year, Mercedes-Benz USA (MBUSA) took over distribution of smart vehicles in the US from Penske Automotive. The smart brand is integrated into Daimler’s Mercedes-Benz Cars business but managed as an independent brand. Subscribe to Automotive World to … Continued

Daimler’s smart brand plans to invest US$25-$35m in a new US marketing campaign, reports Automotive News. Earlier this year, Mercedes-Benz USA (MBUSA) took over distribution of smart vehicles in the US from Penske Automotive. The smart brand is integrated into Daimler’s Mercedes-Benz Cars business but managed as an independent brand.

Subscribe to Automotive World to continue reading

Sign up now and gain unlimited access to our news, analysis, data, and research

Subscribe

Already a member?

https://www.automotiveworld.com/articles/89556-us-smart-to-launch-new-marketing-campaign/

Welcome back , to continue browsing the site, please click here