Peugeot is reportedly planning to launch a new upmarket sub-brand called ‘hors-serie'. The designation will be similar to the DS sub-brand used by its sister company Citroen, and applied to the company’s more upscale models. According to various media reports, the first hors-serie model will be the Peugeot RCZ, followed by Subscribe to Automotive World … Continued
Peugeot is reportedly planning to launch a new upmarket sub-brand called ‘hors-serie'. The designation will be similar to the DS sub-brand used by its sister company Citroen, and applied to the company’s more upscale models.
According to various media reports, the first hors-serie model will be the Peugeot RCZ, followed by
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https://www.automotiveworld.com/articles/81278-france-peugeot-to-launch-hors-serie-sub-brand/
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