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To better serve its customers, PSA Aftermarket launches accessories e-store

Today, the need for accessories evolves throughout the life of customers with their car, according to their lifestyle, leisure and needs. To meet the growing expectation of a segment of the clientele for fast, flexible and secure purchasing solutions, PSA Aftermarket makes available to all clients, a new e-Store to equip itself with accessories simply and quickly

Today, the need for accessories evolves throughout the life of customers with their car, according to their lifestyle, leisure and needs. To meet the growing expectation of a segment of the clientele for fast, flexible and secure purchasing solutions, PSA Aftermarket makes available to all clients, a new e-Store to equip itself with accessories simply and quickly.

This new complementary channel for concession sales pursue the goal to complement this essential link.

To develop this e-commerce platform, PSA Aftermarket called upon all internal skills, drawing particularly on the expertise of Mister-Auto, the e-commerce specialist of Groupe PSA.

A wide range of accessories available online:

  • Accessories for customers of the 4 brands: Peugeot, Citroën, DS Automobiles and Opel
  • Accessories for the current range of vehicles but also for the older ranges
  • Accessories for all needs: accessories for style, protection, security, accessories for travel, pets…
  • Accessories of quality: original accessories and accessories from certified equipment manufacturers
  • A hundred references available per vehicle
  • Each month, a selection of promotional items

Initially, the offer will be offered in France, Germany[1] and Spain, before being rolled out to other countries.

Each brand has its online offer, adapted to its range of vehicles and customized to its image:

www.accessoires.peugeot.fr
www.accessoires.citroen.fr
www.accessoires.dsautomobiles.fr
www.plus.opel.fr

Responsive design and quick deliveries

The e-stores allow you to find accessories with:

  • Free search bar or category search
  • Access to the catalogue by vehicle
  • A search by category of accessories

Free home delivery is proposed as from 50 € of purchase.

In terms of delivery times, 95% of orders are delivered within Four days, and 80% within three days

SOURCE: PSA GROUP

https://www.automotiveworld.com/news-releases/to-better-serve-its-customers-psa-aftermarket-launches-accessories-e-store/

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