The technology company Continental supplies essential elements for an intuitive and attractive user experience in the new BMW iX. In response to vehicle digitalization, the electric vehicle integrates Continental’s Cockpit High Performance Computer. It manages the increasing software complexity as well as the rapidly growing functional scope in the cockpit. The computer also provides the necessary computing power for the functions in the supplier’s head-up display and the large-scale display landscape in the vehicle. Together with the driver camera integrated in the digital instrument cluster, Continental offers essential building blocks for a seamless interaction between the driver and the vehicle with a new type of user experience. Furthermore, Continental is also equipping the electric model with ultra-wideband transceivers for digital vehicle access with smartphones. Other solutions from the supplier, such as the smartphone terminal with close range communication for inductive charging, the electronics for the intelligent panoramic roof called BMW Sky Lounge as well as soft and low-emission surface materials ensure exciting design in addition to comfort, ergonomics, and user-friendliness.
“The user experience is becoming an increasingly important decision criterion for vehicle buyers. With our building blocks for an intuitive, safe, but above all, attractive interaction between the driver and the vehicle in the BMW iX, as well as our expertise in software development and systems integration, we help to promote sustainable mobility”, said Nikolai Setzer, CEO Continental.