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COMMENT: OEMs rethink approach to low-cost cars

BY MARTIN KAHL. Renault's Kwid and Tata's Nano relaunch signal a new approach to India's sub-4 lakh market

At the Renault AGM in early May, Chief Executive Carlos Ghosn discussed Renault's emerging markets strategy and the OEM's approach to the BRIC markets in particular.

Renault has invested heavily in India, including a US$705m upgrade at

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