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Appeal of autonomous car among consumers increasing

A new study by J.D. Power suggests that the appeal of the autonomous car to consumers is growing

Earlier reports have shown that many consumers do not see autonomous driving as an appealing option, with the connected car looking far more attractive. However, times are changing swiftly. According to the J.D. Power 2015 Tech Choice Study, three of the top five technologies consumers would like in their next vehicle are related to collision protection.

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