China: BAIC to invest Yuan 10bn in its own brand

Beijing Automotive Group (BAIC), known colloquially as Beiqi, is investing Yuan 10bn (US$1.5bn) over the next three years to develop its own brand (Beijing) of cars. According to a report carried by China Daily, during the 12th Five-Year Plan (2011-15), the company plans to develop nine sub-brands and 21 passenger car Subscribe to Automotive World … Continued

• By Webmaster
• November 18, 2010