Although Toyota’s market share in the US is recovering from the recent low seen in disaster-hit 2011, a return to the peak share of 17% seen in 2009 is seen by the OEM’s Chief Executive in North America as being unrealistic. Jim Lentz, who assumed the role of Chief Executive Officer, Subscribe to Automotive World … Continued
Although Toyota’s market share in the US is recovering from the recent low seen in disaster-hit 2011, a return to the peak share of 17% seen in 2009 is seen by the OEM’s Chief Executive in North America as being unrealistic.
Jim Lentz, who assumed the role of Chief Executive Officer,
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https://www.automotiveworld.com/articles/toyota-views-return-to-peak-us-market-share-as-unlikely/
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