Tesla prioritises quality control at Tilburg

At Tesla’s assembly plant in Tilburg, the Netherlands, a spokesperson tells Automotive World that danger remains for the OEM’s reputation in Europe. “We may be from Silicon Valley,” he says, “but American cars are still thought about in a certain way in Europe.” Similarly, Tesla Chief Executive Elon Musk has previously stated in a 2015 earnings call that the company cannot assume that Europeans will embrace the OEM in the way Californians have.