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DTNA seeks growth in a growing market

Richard Howard, DTNA’s head of sales and marketing, discusses defending and growing Daimler’s position in the booming Class 8 market

2014 has not been a happy year for truck sales more or less anywhere on earth - with the exception of North America. Latest order data for Class 8 trucks showed intake numbering 29,900 units, making July 2014 the second most buoyant July on record, a 70% increase on July 2013 and a 12% sequential increase on June.

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