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Car share top priority for OEMs tapping alternative revenue streams

OEMs are increasing looking to tap new revenue streams, and car share offers considerable potential. Lisa Jerram, Senior Research Analyst at Navigant, explains why.

Vehicle manufacturers in mature markets are increasingly looking to tap new revenue streams. The move, spurred on by slowing sales growth, sees their role transform from that of a car seller to a service provider. Lisa Jerram, Senior Research Analyst at Navigant, explored the topic at the recent Automotive Megatrends Europe event in Brussels.

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