US: GM responds to ‘Chevy’ memo report

General Motors has issued a statement encouraging consumers to continue using the ‘Chevy’ name, though employees have been told not to. The New York Times recently published a memo sent by GM to employees, instructing them to stop using the nickname ‘Chevy’ instead of ‘Chevrolet’. The memo was signed by Alan Subscribe to Automotive World … Continued

• By Webmaster
• June 11, 2010