Recently, GAC held a launch event at the Chrismina Castle in Cascais, Portugal, officially introducing the GAC brand and its first batch of AION vehicles to the Portuguese market. Portugal is the second market in Europe where GAC has officially launched, bringing a new travel experience that combines exquisite craftsmanship and future technology to local consumers.
Inheriting craftsmanship, lighting up brand charm
The event was themed “LIGHT THE SPIRIT OF CRAFTMANSHIP,” vividly showcasing the core value of the GAC brand — “exquisite craftsmanship.” From the venue setup to the design of each section, the event embodied the brand’s commitment to merging traditional craftsmanship with modern technology.
An illustrator invited to the event created a brand story board to vividly narrate the development history of GAC, allowing guests to gain a deep understanding of the brand’s legacy of craftsmanship. Meanwhile, a DJ played contemporary music using vinyl records, which cleverly connected traditional music mediums with modern melodies, creating a unique and captivating atmosphere.
Vehicles shine, leading the future of mobility
The highlight of the event was the unveiling of the first European vehicle, the AION V. The innovative “tension curtain unveiling” method was used, where the tension of the curtain was released, revealing a stunning vehicles that immediately became the focus of the event. A brand representative provided a detailed introduction to the vehicles’ leading advantages in quality, technology, and ecology, giving guests an in-depth understanding of the AION vehicles.
The AION V, with its core product strengths of “Safety, Green, and Comfort,” precisely meets the European family’s needs for high-end electric mobility. In terms of safety performance, the vehicle has been awarded the 2025 E-NCAP five-star safety certification and is equipped with the second-generation New Generation Magazine Battery System, achieving a high-level safety standard that prevents fire from gunshots. In terms of performance, its range can meet daily commuting and long-distance travel needs, while the fast-charging function effectively alleviates range anxiety and significantly improves travel efficiency. The intelligent and comfort experience includes an advanced smart cockpit and driving assistance features, making the driving experience easier and more reassuring. The spacious interior and comfortable seat design fully consider family travel scenarios, ensuring a comfortable experience for both daily use and long trips.
Test drive experience, feel the exceptional performance
To allow guests to personally experience the exceptional performance of the AION vehicles, a test drive session was specially arranged. The test drive route selected was the scenic and well-maintained N247 coastal road, where guests fully experienced the dynamic performance, precise handling, and driving comfort of the AION vehicles, praising GAC’s automotive manufacturing capabilities.
The launch event in Portugal marked a significant milestone for GAC INTERNATIONAL as it enters the European market. In the future, GAC INTERNATIONAL will continue to uphold the spirit of craftsmanship, innovate continuously, and bring more high-quality, high-tech automotive products to European consumers, helping to build a green, intelligent mobility ecosystem. With GAC INTERNATIONAL’s efforts, the GAC brand is expected to shine even brighter in the European market, bringing exceptional mobility experiences to global consumers. Let’s look forward to more achievements by GAC INTERNATIONAL in international markets!
SOURCE: GAC
