Chery has recently announced that its new car Arrizo 5 would be launched worldwide in March. As Chery’s global strategic model in 2016 as well as a new-generation model, Arrizo 5 was regarded as Chery’s new competitive model in appearance, configuration, process quality and technical strength.
Inspired by “Concept α” appearing at Auto Beijing 2014 and “Chery α5” exhibited at Auto Shanghai 2015, Arrizo 5 is a model targeting young consumers. It features bright sports elements, such as “fastback” column C design and bicolor hub. All these elements cater to young consumers’ understanding of and preference for “sport”. Chinese elements in details, including air-inlet grille, represent the higher modeling ability of Chery and meet the aesthetic needs of mainstream consumers in various countries.
Since Arrizo 5 was launched during Auto Guangzhou in November 2015, the wording of “most beautiful Chinese car” and “Chery’s most beautiful saloon car ever” has been spread quickly among media and consumers. From Arrizo 5 which appeared at Auto Guangzhou, we can judge that it has much richer configuration than other models of its segment, such as multifunctional steering wheel, 8-inch touch screen, mobile phone mapping, GPS navigation and automatic air-conditioner. Safety configuration, such as rear view camera, hill-start hold control (HHC) and Bosch ESP, is also equipped.
In process quality, Arrizo 5 inherits Arrizo’s persistently connotative and exquisite process, such as color, gap, trim texture and interior smell, giving a strong sense of high quality. In terms of body data, the dimension (4572mm×1825mm×1482mm) and wheel base (2670mm) of Arrizo 5 show its strong competitive edge in space.
More energy-conserving and environmentally-friendly powertrain will be the key of future automotive products to winning in the market. To follow the market trend, Chery’s IPOWER intelligent powertrain platform will be applied first in Arrizo 5, including PHEV/EV new energy technology and Intelligent Start/Stop Technology (ISS). According to the source, Arrizo 5 will first be launched with two power models (1.5L/1.5T+CVT) and the “BlueMotion” version will come afterwards with Chery’s latest research findings and technologies such as ISS, Alternator Management System (AMS) and gear-shifting reminder.
Arrizo 5 will be launched worldwide from March 2016. It will be first launched in China and Latin America simultaneously, followed by core regions such as the Middle East and North Africa. It is expected to draw wide attention and set off a sales fever in the global auto market. We will keep a close watch on this model to be launched worldwide, too! Please stay tuned!
