Japan: Toyota targets 20% cost cut

Toyota aims to cut production costs by around 20% in response to the rising value of the Japanese yen. The Wall Street Journal reports Toyota executive vice president Atsushi Niimi as stating that a 20% cost cut would allow the OEM to compete, even at the rate of ¥80/US$1. “By Subscribe to Automotive World to … Continued

• By Webmaster
• June 22, 2011