AVG® Technologies N.V. (NYSE: AVG), the online security company™ for devices, data and people, today announced the availability of AVG Family Graph™ to Tigo mobile customers in Latin America, released as Ubícame por AVG in Guatemala. Announced at Futurecom 2015, AVG Family Graph lets subscribers locate family members’ phones, even if each is with a different mobile operator, effectively creating a family plan by connecting all phones on one Family Graph account. With Family Graph, Tigo Guatemala can better attract, serve and retain valuable family customers.
AVG Family Graph is built by Location Labs by AVG, the leading provider of mobile family locator software in the US, with mobile operator partners including AT&T, Sprint, T-Mobile and Verizon Wireless. The de facto family plan behavior Family Graph creates leads to longer subscriber lifetimes and higher user engagement. In the US, where more than two-thirds of consumer lines are on family plans, evidence suggests subscribers who increase from 1 to 4 lines stay with their mobile operator as much as 4 times longer.
“By partnering with us to launch AVG Family Graph, Tigo Guatemala proves their commitment to attracting and retaining families by offering products that help customers keep loved ones more secure,” said Todd Simpson, Chief Strategy Officer, AVG Technologies. “We look forward to helping Tigo Guatemala bring vital mobile experiences to millions more families and increase their own value by acquiring entire families of mobile subscribers.”
“We want our mobile services to help subscribers stay connected with the most important people in their lives adopting a digital lifestyle,” said Jorge Matamoros, Digital Business Manager from Tigo Guatemala. Launching Family Graph with AVG means we are making it easier than ever for families, no matter their mobile operator, to communicate more easily, locate each other and keep each other safer.”
AVG Family Graph is available first to Tigo subscribers in Guatemala, a significant local market in the valuable Latin American region, where the mobile market in South America alone is expected to reach $275 billion USDby 2020.
