The Fiat Doblò wins the prestigious ‘UKRAINE AUTOTRADING AWARDS 2012’, decided by readers of specialist Ukrainian publications. The award ceremony took place yesterday in the presence of all the editors and directors of the media involved and official importer Martorelli S.p.A., which received the trophy.
Already leader in the segment from 2010, the Fiat Doblò closed 2012 with further growth: compared to 2011, registrations of the Fiat Professional commercial vehicle increased by 31.88%, with a share of the segment which passed from 24.61% to 33.72%. To sum up, one customer out of three chooses the Fiat Doblò in Ukraine. This exceptional sales performance made a decisive contribution to the Fiat Professional brand’s undisputed leadership in the sector of commercial vehicles sold in Ukraine, with a total market share of 18.72%.
Underpinning the sales success and the appreciation demonstrated by the specialist press are the winning qualities of the Doblò Cargo model, the first and only vehicle in its category to make a decisive break with the car-derived production model. This vehicle was conceived from the design stage as a commercial vehicle in every sense, not simply a small van but a genuine LCV that can be adapted to different types of outfit and all working missions.
Among the latest developments of the model are the “XL” and “Work Up” versions, which extend the widest range of the segment with more than 500 solutions available by combining bodies, doors and engine versions. In particular, the Doblò Cargo “XL” permits easier access to the load compartment, thanks to a height of 1455 mm for the rear door and of 1550 mm for the load compartment. Moreover, thanks to the rear bi-link suspension, the vehicle can confidently handle a payload of 1000 kg including the driver: 1,200 kg on the front and 1,450 kg on the rear. Despite demonstrating values typical of higher segments – including a volume of 5 m3 (5.4 m3 with passenger seat folded down) – the new Doblò Cargo XL proves a vehicle which takes reducing fuel consumption and environmental sustainability to heart.
The Doblò Work Up is the first light truck in the segment built entirely by the manufacturer to guarantee quality and reliability. With a load surface of 4 m2, a load capacity of 1,000 kg and thanks to the practical movement of the sides and a host of practical features (tool compartment, retaining hooks, load pole rack/ladder structure, footboard, etc.), the Doblò Work Up is the ideal solution for the agriculture, building and civil or park maintenance service sectors, as well as the transport of doors, windows, shutters and glass.