Subscribers can soon use mobile app to access valuable deals
OnStar AtYourService, a multichannel platform providing customers with merchant and retailer offers, will soon be available through the OnStar RemoteLink mobile application, allowing users to save money and discover value.
RemoteLink has more than 1.6 million active users who use the app to remotely start their vehicle, unlock doors, get vehicle information, send routes to their vehicle and customize Wi-Fi settings.
AtYourService connects Chevrolet, Buick, GMC and Cadillac owners with retailers and merchants, providing information, convenience and money-saving values tied to their location. AtYourService is currently available through OnStar advisors.
“As we expand the AtYourService platform, we’re excited to give our customers another way to access unique deals,” said Mark Lloyd, consumer online officer, OnStar. “The service will be easily accessible to our customers, providing them added value through channels that are most convenient to them.”
Customers with an active OnStar subscription will be able to use the RemoteLink mobile app to access an AtYourService tab before they start their journey. The new tab includes featured offers, sponsored locations and a category search tool to locate multiple options for dining, retail, fuel and more. The content will update based on the subscriber’s location, time of day and day of the week. Offers can be saved for use anytime and the app can be personalized by favoriting frequently visited locations. Guidance plan subscribers can have directions to an offer-based location downloaded directly to their vehicle.
Statista forecasts there will be more than 92 million mobile coupon users in the U.S. in 2015. Additionally, mobile coupons are redeemed 10 times more often than paper coupons.
“With our very active RemoteLink user base, and a growing demand for mobile couponing, the integration of AtYourService into our RemoteLink mobile app will help create a more personalized and convenient driving experience.”
Some of the companies providing value through the AtYourService platform include Dunkin’ Donuts, and RetailMeNot for national retailers in numerous categories. Customers will also be able to access special deals from Audiobooks.com, which is offering an extended trial and access to more than 60,000 audio books.
Approximately 35 percent of OnStar point-of-interest navigation requests in North America are for retail locations, 20 percent are for restaurants and 10 percent are for hotels.
With AtYourService, Guidance plan customers can have an OnStar advisor book hotel rooms on the go through Priceline.com. AtYourService offers are available to any subscriber with a paid OnStar plan.