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Geely Preface becomes Geely Xing Rui for Chinese Market

Geely Auto Group, (Geely Auto), China’s leading privately held and fastest growing automotive brand unveiled the production model based on its Preface Concept Sedan at the 2020 Beijing Auto Show

Geely Auto Group, (Geely Auto), China’s leading privately held and fastest growing automotive brand unveiled the production model based on its Preface Concept Sedan at the 2020 Beijing Auto Show. The Compact Modular Architecture (CMA) based sedan has been named Xing Rui (星瑞) for the Chinese market.

From Concept to Production Cars

The Preface Concept was first aired at the 2019 Shanghai Auto Show where it was widely praised for its wide proportions, wide wheel track and highly balanced design language that was created by Geely Design, the global network of design studios operated by Executive Vice President of Design, Peter Horbury.

Fans of the Preface Concept were given an early look at the production vehicle at the 2020 Chengdu Auto Show earlier in the year but with further refinement, the Preface production vehicle is now ready for market with a new name: Xing Rui.

A name means everything in China; Xing means star whilst Rui can represent a good omen for the future. This is the second CMA-based model within the Geely range following the Xing Yue sports coupe SUV.

The Xing Rui is classified as an Innovative Geely 4.0 era vehicle within Geely Auto. Geely’s fourth generation of vehicles are based on advanced modular architectures that allow for leading levels of connectivity, intelligence, and quality that include safety as a standard

CMA Based; Performance and Economy

The use of Geely Holding’s leading Compact Modular Architecture (CMA) has given the Geely Design Team the ability to take the Preface from concept to reality within a rapid time frame. CMA has already underpinned nearly 700,000 vehicles from the wider Geely Holding Group of brands and will give the Xing Rui a new level of sophistication in terms of interior space, noise vibration and handling (NVH), economy, and performance.

Geely fan feedback on the Preface Concept was key to taking the model into production. Fans were keen to see the overall shape taken into production along with its minimalistic interior. Geely Design took note of the fan feedback and turned their desire into reality.

Original design aspects shown on the Preface Concept such as the wider body paired with larger wheels have given the Xing Rui a true level of confidence and road presence, especially when paired with Geely’s iconic Cosmos Grille which gives the face of the car a stronger bite and enhances the sports credentials of the model.

The Xing Rui measures 4785 x 1869 x 1469mm with a wheelbase reaching 2800mm, making it one of the biggest, most spacious vehicles in its segment. Geely Design and engineers made rear passenger comfort a priority with special attention paid to increasing passenger leg room.

Initial powertrain options will include a 2.0TD engine matched with a 7-speed dual clutch gearbox that is used throughout the Geely Holding range and was jointly developed by Geely and Volvo Cars.

With the CMA highly advanced electrical architecture, Xing Rui has been endowed with a highly intelligent super brain connected to the cloud, allowing it to be fully connected to the cloud  with Over the Air (OTA) updates. The Xing Rui takes OTA connectivity to the next level, enabling the model to continuously evolve and never become outdated.

Geely Auto Group President, Mr. An Conghui said: “The Geely Xing Rui marks a new journey for the Geely Auto brand as it brings CMA technologies into the sedan segment, perfectly maintaining Geely Auto’s balance in both SUV and sedan segments. The Preface is a disruptor which makes no compromises in terms of quality, design, technology, space, and value.”

The Xing Rui will be available at Geely showrooms across China in the coming months after its debut.

SOURCE: Geely

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