The Dacia brand continues its success story by registering its millionth vehicle in France since its launch, becoming a key player in the market.
Damien Delcloque, Dacia France Brand Director, said:
This milestone of one million Dacia vehicles in France in less than 13 years confirms the brand’s position as a key player in the French automotive market, of which it has been in 5th place for the last 5 years, mainly targeting private customers. The relevant positioning of the brand, in line with customers’ expectations, still offers good prospects for growth.
